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Socialnomics : how social media transforms the way we live and do business / |
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行銷管理 |
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Socio-economic impacts of gender- and generation-specific production and consumption patterns / |
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行銷管理 |
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Soft computing and its applications in business and economics / |
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Software soul : unleashing the spirit of software teams to maximize productivity / |
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Sound business / |
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Spanning silos : the new CMO imperative / |
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Spark : be more innovative through co-creation / |
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Spatio-temporal databases : flexible querying and reasoning / |
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Special events : the roots and wings of celebration / |
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Spent : memoirs of a shopping addict / |
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Spinning the bottle : case studies in wine public relations / |
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Sponsorship : for a return on investment / |
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Sport as a business : international, professional and commercial aspects / |
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Sports and entertainment marketing / |
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Sports marketing : a strategic perspective / |
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Sports marketing : it's not just a game anymore / |
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Sports, Inc. : 100 years of sports business : event evolution, global properties, sponsorship, franchise relocation, radio and television, stadium issues, endorsements / |
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Starting an eBay business for dummies / |
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Step away from the crayons : building a strong B2B brand / |
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Store front : the disappearing face of New York / |
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Storying later life : issues, investigations, and interventions in narrative gerontology / |
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Strategic brand management / |
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Strategic brand management : building, measuring, and managing brand equity / |
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Strategic brand management for B2B markets : a road map for organizational transformation / |
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Strategic management and Online selling : creating competitive advantage with intangible Web goods / |
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Strategic marketing : theory and applications for competitive advantage / |
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Strategic uses of alternative media : just the essentials / |
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Strategy from the outside in : profiting from customer value / |
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Strategy making in a crisis : from analysis to imagination / |
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Strategy mapping : an interventionist examination of a homebuilder's performance measurement and incentive systems / |
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Structure of statistics : multivariate data analysis / |
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Study abroad : perspectives and experiences from business schools / |
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