行銷管理

資料類型 書名 作者 出版年 資源相關分類
Book Cool news about retail : from Warhol to Wal-Mart / Manners, Tim. c2004. 行銷管理
Book Copywriting that sells high tech : the definitive guide to writing powerful promotional materials for techology products, services, and companies / King, Janice M. c2006. 行銷管理
Book Corporate blogging for dummies / Karr, Douglas. c2010. 行銷管理
Book Corporate citizenship in the new century : accountability, transparency, and global stakeholder engagement / c2002. 行銷管理
Book Corporate communication : a guide to theory and practice / Cornelissen, Joep. 2008. 行銷管理
Book Corporate mentality / Mir, Aleksandra. c2003. 行銷管理
Book Corporate social responsibility : readings and cases in a global context / 2008. 行銷管理
Book Correlated data analysis : modeling, analytics, and applications / Song, Peter X.-K 1964- (Xue-Kun), c2007. 行銷管理
Book Cost estimating and contract pricing : tools, techniques and best practices / Garrett, Gregory A. c2008. 行銷管理
Book Counter strategies in global markets / Plötner, Olaf. 2012. 行銷管理
Book Counterintuitive marketing : achieve great results using uncommon sense / Clancy, Kevin J., 1942- c2000. 行銷管理
Book Country of origin knowledge : insights into consumers' knowledge / Hennebichler, Peter. 2007. 行銷管理
Book Cracking the code : leveraging consumer psychology to drive profitability / c2012. 行銷管理
Book Creating & delivering your value proposition : managing customer experience for profit / Barnes, Cindy, 1961- 2009. 行銷管理
Book Creating a digital portfolio / Baron, Cynthia. c1996. 行銷管理
Book Creating and managing superior customer value / 2009. 行銷管理
Book Creating and sustaining a superior customer service organization : a book about taking care of the people who take care of the customers / Poisant, Jim. 2002. 行銷管理
Book Creating connectedness : the role of social research in innovation policy / Gustavsen, Bjørn. c2001. 行銷管理
Book Creating corporate reputations : identity, image, and performance / Dowling, Grahame R. (Grahame Robert) 2001. 行銷管理
Book Creating customer evangelists : how loyal customers become a volunteer sales force / McConnell, Ben. c2007. 行銷管理
Book Creating customers. Bangs, David H. 1992. 行銷管理
Book Creating technology strategies : how to build competitive biomedical R&D / Sapienza, Alice M. c1997. 行銷管理
Book Creative business : the making of addictive stories / Nero, Paul. 2003. 行銷管理
Book Creative cost-benefits reinvention : how to reverse commoditization hell in the age of customer capitalism / Dussart, Christian. 2010. 行銷管理
Book Creative genius : an innovation guide for business leaders, border crossers and game changers / Fisk, Peter (Peter Robert) 2011. 行銷管理
Book Creative product development : from concept to completion / Dick, Michael J., 1950- c2006. 行銷管理
Book Creativity, psychology, and the history of science / Gruber, Howard E. c2005. 行銷管理
Book Critical management perspectives on information systems / Brooke, Carole. 2009. 行銷管理
Book Critical marketing : contemporary issues in marketing / c2008. 行銷管理
Book Critical marketing : defining the field / c2007. 行銷管理
Book Critical marketing studies / 2009. 行銷管理
Book Critical pedagogies of consumption : living and learning in the shadow of the "shopocalypse" / 2010. 行銷管理
Book Critical reasoning and science : looking at science with an investigative eye / Holowchak, Mark, 1958- 2007. 行銷管理
Book Critical theory : the major documents / Poe, Edgar Allan, 1809-1849. c2009. 行銷管理
Book Cross-cultural buyer behavior / 2007. 行銷管理
Book Cross-cultural marketing / 2003. 行銷管理
Book Cross-cultural research / Delva, Jorge. 2010. 行銷管理
Book Cross-cultural research methods in psychology / 2011. 行銷管理
Book Cross-media service delivery / c2003. 行銷管理
Book Crossing the chasm : marketing and selling disruptive products to mainstream customers / Moore, Geoffrey A., 1946- 2006. 行銷管理
Book Crowd surfing : surviving and thriving in the age of consumer empowerment / Thomas, Martin, 1964 July 2- 2008. 行銷管理
Book Cult of analytics : driving online marketing strategies using Web analytics / Jackson, Steve. 2009. 行銷管理
Book Cultivating demand for the arts : arts learning, arts engagement, and state arts policy / Zakaras, Laura. 2008. 行銷管理
Book Cultural intelligence : living and working globally / Thomas, David C. 1947- (David Clinton), c2009. 行銷管理
Book Cultural strategy : using innovative ideologies to build breakthrough brands / Holt, Douglas B. c2010. 行銷管理
Book Culture and business in Asia / Guirdham, Maureen. 2009. 行銷管理
Book Customer advisory boards : a strategic tool for customer relationship building / Carter, Tony, 1955- c2003. 行銷管理
Book Customer capitalism : the new business model of increasing returns in new market spaces / Vandermerwe, Sandra. [2001] 行銷管理
Book Customer care excellence : how to create an effective customer focus / Cook, Sarah, 1955- 2011. 行銷管理
Book Customer centered selling : sales techniques for a new world economy / Jolles, Robert L., 1957- c2009. 行銷管理